Mazda has been expanding its relationship with various agencies beyond WPP, such as Optimal, a performance marketing firm. Optimal has become Mazda’s search agency of record and has also taken on media planning and buying responsibilities for the marketing of Mazda’s new CX-50 compact crossover. Additionally, independent shop Finn Partners has been added to Mazda’s…
I’ve been hearing a lot about the Mazda BT-50 lately. It’s a shame that it hasn’t made its way to the United States yet, because it seems like it would be a great fit for our urban landscape. The design is really captivating, and I love the technology and practicality that it offers. I think…
The Mazda MX-5 Miata holds an unwavering reputation as a fantastic sports car. Even though it’s not the most expensive or powerful sports car on the market, its rear-wheel-drive, manual transmission, and naturally-aspirated engine make for a classic driving experience. The Mazda sports car also yields an impressive weight under 2,500 pounds, especially compared to…
If you’re considering purchasing a Mazda CX-30, it’s worth noting that safety reviews for the vehicle are excellent overall. While the 2023 model has yet to be fully rated by the NHTSA, previous models have received high marks for crash test performance. Specifically, the frontal crash tests for the CX-30 have earned full marks, while…
The Mazda CX-30 has been creating quite a buzz in the automotive industry since it was unveiled at the 2019 Geneva Motor Show. This subcompact crossover SUV boasts a sleek design, exceptional performance, and a luxurious interior that has earned praise and recognition. With its continued success, there is no doubt that the 2025 Mazda…
It’s interesting to consider the naming conventions car companies use for their models. Mazda’s new compact crossover, the CX-30, certainly raises some questions. Why not call it the CX-4, since it falls between the CX-3 and CX-5 in size? And why break from the three-digit nameplates that Mazda typically uses in the U.S. market? It…
The Mazda RX-9 has the potential to create a lasting legacy. So we’re excited to witness what kind of design and engineering Mazda puts into this vehicle. Based on the rendering, it seems that the exterior of the RX-9 will be a beautiful expression of the Japanese automaker’s aesthetic vision, featuring its trademarked Kodo Design….
It’s official: Mazda has announced that the 2026 MX-5 Miata will be receiving an electrified makeover. While the details on the exact type of electrification remain unknown, the fact that the automaker is committed to going partially electric by 2030 means that this change is crucial for the survival of the beloved sports car. We…
Mazda Motor Corporation’s Board of Directors has just announced several internal personnel changes, one of which involves the current Representative Director President and CEO Akira Marumoto stepping down from his position to become a senior advisor. This move is being made to make way for Masahiro Moro, a Mazda veteran of 40 years who will…
When you invest in a new Mazda, you’re choosing a car manufacturer that is well-known for its dependability and resilience. Nevertheless, breakdowns can happen, even with a reliable brand like Mazda. That’s why it’s important to understand the specifics of your Mazda warranty coverage that comes with the car. When you purchase a new Mazda,…
